August 8, 2008

Firefox 3.0.1 is awesome

Firefox 3.0.1 is my latest main browser version

In case you haven’t downloaded version 3 of Firefox, here is one good reason - password remembering. In the old FF it would wait for the user name and password submission to be posted before asking if you wanted to remember the user name/password. That sucked because if you screwed it up then you have a user name/password that would stick there until removed or changed.

Version 3.0.1 is my latest Firefox. When I submit a user name and password to a site it goes ahead and processes it but pops an info bar in the top of the browser asking if I want to remember the password, not now or never for this site. It’s just great that it does it after I’ve submitted. Some times I forget my password and it’s good to see it go through successfully before telling Firefox I want to remember it.

August 6, 2008

happy iphone stories

I got the wife an iPhone and it turned up yesterday. I spent a little while porting her info over from blackberry to iPhone. I downloaded the Blackberry Desktop software and sync’d it with her Outlook and then imported her Outlook info into the iPhone. Not everything came across, the telephone but nothing else did. Still, it wasn’t a big deal to manually enter them for her and it was a learning experience to use the iPhone’s keyboard.

On the way back home from work Alyssa wasn’t too stoked about the new iPhone. She compared it to not having the same effect as the fuzzy feeling gained when receiving jewelery - some women are hard to please I guess! On the flip side, I received an SMS message from her this morning

Thank you very much for the iPhone, I love it!

OK, the ingratitude matter was resolved :p

Mike also seems to be happy about his iPhone that he doesn’t have yet:

MY wife’s facebook update: “Carol Browne  what’s the sound coming from my purse? Why it’s Mike’s i-saber. ***insert lightsaber sound here.***.”

WOOT!!!

The picture says it all and has Randy Savage from my MSN avatars page too! :)

Mike's getting an iPhone AND a light sabre

July 30, 2008

Why Page Rank is not useful

I’ve been writing a few threads on an SEO forum over at sitepoint and other places recently and trying to dispel the myth that Page Rank is not as useful as most people think.

When I optimize a website and its pages for search terms it makes me feel all warm and fuzzy when I check the logs and see that I am getting a large percentage of my traffic from search engines and more importantly from the search terms that I have optimized my pages for.

Google Page Rank is pretty stinky!

I also like to see my site in the top 10 on a SERP for a phrase I am optimizing for.

Unfortunately, I don’t see Google apply a page rank to my sites and pages that reflect my top positioning for the core terms.

  • If I have a site about “blue widgets”, let’s state the following assumptions:
  • the site has the domain blue-widgets.com or bluewidgets.com.
  • the site has a moderate volume of traffic, nothing to write home about.
  • the site is on page one of Google for the term “blue widgets”
  • the site is #1 for the term “blue widgets” since it is a niche site with no real competition
  • 90% of my traffic is from search engines
  • 80% of the traffic from search engines are from key terms and phrases that I have optimized for, including “blue widgets

I have optimized many sites for myself and for others that fit this framework. What I am finding is that the traffic may me low to moderate in volume but the product or information is being received well, users are clicking on related adverts and everything is looking good with regards to visitors coming to the site because they searched for the right phrases that my site provides information on.

Then Google applies its Page Rank. I get my first Page Rank allocation after a few months. My traffic is growing and the traffic is good and related to what I am discussing/advertising/selling/ranting about. I get a PR of 3, woooot!!! The next 6 months I get upgraded to Page Rank 4, wow! All that hard work and now I have PR of 4! Then what? My site is making a lot of money from the targeted ads I am using and from Adsense. I am the #1 authority on “blue widgets” globally so I decide to make more localized results and pages for specific countries and hope that my PR grows!

After a year it is still a 4, maybe I’ll get lucky and hit a PR of 5. What next? I can go to advertisers and say, “hey I have a Page Rank of 5 and ummm, I am top of Google for “blue widgets” which is what you sell, oh, and my traffic is growing!” I wonder why they would care about Page Rank in that sentence? It is ultimately useless if you’re getting the targeted traffic from the terms you optimize for.

When you download a browser or when you get a new computer with Internet Exploder pre-installed on a Windows PC (or Safari on a Mac), the lil green bar that represents Page Rank, is it there? Or do you have to download the Google search bar?

I love seeing highly ranked pages based on PR that have garbage content. If you see any, please drop a comment in here.

July 29, 2008

need to blog more

I have been neglecting my blog because of the ease of updating many micro blogs like twitter, pownce, plurk etc. via ping.fm.

I think I should integrate the ping.fm posts to my blog. I’ll be working on that shortly so I can at least throw something in here from time to time. Ideally, if posting to a social network I can add it here as an aside.

  • I should be sleeping now. Left my bloody power cord for my MacBook in a silly place. Oh well, at least I have 9 billion iPhone cords lying around that are easy to discover.